Birkenstock has achieved unprecedented financial success with a remarkable growth in revenue for the third quarter.
- Revenue surged by 19% year-on-year, reaching €565 million, driven by impressive sales across Europe and Asia.
- Net profit rose by 18% to €74.6 million, as the brand celebrated its 250th anniversary.
- Wholesale revenue increased by 23%, supported by growing demand for closed-toe mule silhouettes.
- The Americas, Europe, and the APMA region all saw significant double-digit growth rates.
In a substantial display of financial prowess, Birkenstock has reported record-breaking third-quarter earnings, highlighted by a 19% year-on-year increase in revenue that reached €565 million (£475 million). This upsurge has been largely fuelled by robust sales in European and Asian markets, underscoring the brand’s global appeal.
Birkenstock’s profitability also saw a commendable rise. Net profit during this period grew by 18% to €74.6 million (£82.6 million), a figure that reflects the company’s successful strategies and market penetration as it marks its 250th year in operation.
The surge in revenue was most pronounced in wholesale channels, where the brand experienced a 23% increase year-on-year. This success is coupled with the opening of seven new stores during the quarter, bringing the total to 64 retail locations, which contributed to a 14% rise in DTC (direct-to-consumer) sales.
A key factor in this success has been the soaring demand for Birkenstock’s closed-toe silhouettes. Sales in this category outpaced the brand’s average, indicating a strong consumer preference that bolstered the company’s overall performance.
The geographical distribution of growth demonstrates a balanced expansion, with a 15% increase in the Americas, a 19% increase in Europe, and a striking 41% rise in the Asia Pacific, Middle East, and Africa (APMA) regions.
Birkenstock’s third-quarter results reflect its enduring strength and adaptability in the global market, driven by strategic growth and consumer-centric demand.
