PushON, a Manchester-based ecommerce consultancy, has made three strategic senior appointments to enhance its marketing team.
- The new hires aim to boost PushON’s paid media capabilities amidst increasing demand for digital services.
- Key roles have been filled by industry experts Ryan Ip, Connor Martyn, and Daniela Popovici.
- PushON plans to diversify its services to include advertisements on platforms like TikTok and Amazon.
- A forecast of 48% growth in marketing revenue is projected by the end of the current financial year.
PushON, a leading ecommerce consultancy in Manchester, has strategically expanded its marketing team by appointing three senior professionals to strengthen its paid media capabilities. The decision aligns with an upsurge in demand for digital marketing services, particularly in pay-per-click (PPC) and paid social media sectors, reflecting a broader industry trend.
The appointments include Ryan Ip and Daniela Popovici, who will serve as senior PPC consultants, entrusted with leading PPC strategy. Connor Martyn joins as the new Paid Social Account Manager, tasked with executing high-performing campaigns on platforms such as Meta. This strategic bolster is a response to the growing digital focus of ecommerce businesses which are increasingly prioritising strategic and result-oriented marketing solutions.
PushON is broadening its service offerings by incorporating TikTok and Amazon advertising into its repertoire, ensuring its continued relevance in an ever-evolving digital marketing landscape. These initiatives are part of PushON’s effort to remain at the forefront of industry trends and cater to their clients’ diverse needs.
Sam Rutley, Managing Director of PushON, stated, “As more ecommerce businesses shift their focus to digital marketing, recognising they need to adapt to stay ahead, we’ve experienced a significant rise in demand for strategic, results-driven marketing solutions, such as paid media.”
Over the past year, PushON has successfully doubled its marketing client base, including securing partnerships with notable brands such as Ryan Air Conditioning, National Museums Liverpool, aden + anais, and Funky Home. In anticipation of continued growth, PushON intends to double its marketing team to fourteen members within the next twelve months, projecting a remarkable 48% growth in marketing revenue by the end of the current financial year.
PushON’s strategic expansions and appointments position it to deliver enhanced digital marketing solutions amidst a growing market demand.
