Fuel The Music (FTM) has launched in Manchester, backed by Camden Town Brewery.
- FTM aims to support emerging musicians through funding and performance opportunities.
- A ‘Donation Drink’ scheme encourages fans to contribute to musicians’ success.
- FTM Manchester’s venue hosts a range of themed events with diverse artists.
- The initiative seeks to foster collaboration and community in the music industry.
Fuel The Music (FTM), a new creative venture based in Manchester, has officially opened its flagship venue, FTM Manchester, on Cross Street. Backed by Camden Town Brewery, this project aspires to champion emerging musicians by providing financial backing and platforms for performance and growth. FTM strives to dismantle barriers for up-and-coming artists, supporting them through outreach, events, and direct financial incentives.
The initiative includes the introduction of a ‘Donation Drink’ scheme, allowing fans to financially assist musicians. With each drink bought, a portion of the proceeds is directed into a fund specifically for artists working with FTM. This novel approach underscores FTM’s focus on community solidarity and artist empowerment, ensuring that musicians retain 100% of their ticket revenue from performances at the venue.
FTM Manchester aims to be a cultural hub, offering a mix of events and themed nights featuring independent bands and solo artists from a wide array of music genres. The venue offers complimentary use to artists for hosting their events, creating a space where the next wave of music talent can thrive.
Tony Porter, the founder and CEO of Fuel the Music, remarks on Manchester’s vibrant musical legacy as the ideal setting for this new venture. He envisions FTM Manchester as a site where audiences can experience both nostalgic and contemporary sounds, claiming it will become a place of musical discovery and lasting memories.
Fred Nesbit, head of marketing at Camden Town Brewery, highlights the partnership’s role in fostering a much-needed cultural shift within the British music industry. He stresses the importance of maintaining operational venues where artists can gain exposure and develop their skills.
FTM’s launch in Manchester promises to invigorate the music scene, offering unprecedented support for artists.