James Bagan joins McCann Leeds as the new associate strategy director.
- Bagan brings over 15 years of diverse marketing experience to the team.
- He previously worked at McCann Birmingham, enhancing his strategic skills.
- Bagan played a key role in the award-winning Green & Black’s campaign.
- His arrival aims to further boost McCann Leeds’ effectiveness.
James Bagan, a seasoned marketing professional with over 15 years of experience, has joined McCann Leeds as the new associate strategy director. This move is seen as a strategic step to enhance the agency’s ability in creating enduring brand platforms.
Bagan’s extensive background includes significant roles at prominent firms like Carat, VCCP, Home, Intermarketing, and Nestlé. His rich experience is expected to bring innovative strategies to McCann Leeds, contributing to their already remarkable body of work.
Previously with McCann Birmingham, Bagan has been instrumental in developing creative marketing strategies. Notably, his involvement in the Green & Black’s ‘Wildly. Deliciously. Organic’ campaign in 2021 led to multiple creative awards, underscoring his ability to deliver impactful results.
Expressing his enthusiasm, Bagan stated, “I’m excited to join McCann Leeds, a team thriving in a city known for its creativity and energy. Leeds has always been close to my heart… It’s a great time for the agency, and I’m looking forward to contributing to the excellent work already being done here.”
Olly Sowden, Managing Director at McCann Leeds, welcomed Bagan’s appointment by emphasizing the fresh perspective and strategic acumen he brings. According to Sowden, this will be invaluable in strengthening the agency’s integrated approach to achieving impactful client results.
James Bagan’s strategic expertise is set to drive McCann Leeds to new heights of success.
