Jack Day joins The Insights Family as the new Global Strategic Account Director, bringing a wealth of experience in kids’ media and family entertainment.
- Day’s appointment aims to bolster The Insights Family’s commercial operations, particularly in London.
- Drawing on his background at WildBrain, Day is expected to drive impactful partnerships across the industry.
- CEO Tom Williams highlights Day’s strategic acumen as crucial for advancing the global client portfolio.
- Day sees access to real-time insights as vital in the dynamic consumer landscape, especially among young people.
Jack Day has been appointed as the Global Strategic Account Director at The Insights Family, a leading company in market intelligence focused on children, young people, and parents. With this new role, Day will be enhancing the company’s commercial operations, especially in London, marking a significant milestone for The Insights Family.
Previously, Day served as Commercial Director at Kids Know Best and was Head of Partnerships at WildBrain. His career has been marked by creating substantial partnerships within the realms of licensing, content, toys, and the FMCG sector. With over ten years of experience, Day is set to bring his expertise to The Insights Family, contributing significantly to its status as a market leader.
Tom Williams, CEO of The Insights Family, expressed his optimism about Day’s expertise and deep industry knowledge. According to Williams, Day’s experience in strategic partnership-building within the kids and family insights space is invaluable as the company looks forward to broadening its global client base. Williams stated, ‘Jack’s deep knowledge of the industry and his background in strategic partnership-building within the kids and family insights space will be invaluable as we continue to advance our global client portfolio.’
On his part, Jack Day is enthusiastic about what the future holds at The Insights Family. He emphasised the unique value of their real-time insights products, essential due to the swift changes in consumer behaviours, particularly among young people. Day remarked, ‘The Insights Family offers an exceptional suite of real-time insights products that are unrivalled in the market. With the pace of change in consumer behaviour, particularly among young people, access to high-quality, timely insights has never been more critical. I’m excited to collaborate with our partners, help them harness these insights, and drive innovation and growth.’
Jack Day’s appointment signals a forward-thinking strategy for The Insights Family in harnessing timely consumer insights.
