Boohoo has appointed Dan Finley as its new CEO, dismissing the demands of shareholder Mike Ashley for the position.
- Finley, formerly CEO of Debenhams, is recognized for his expertise in driving online business growth.
- He brings a wealth of experience from his decade at JD Sports, a leader in digital retail,” Boohoo stated.
- Alistair McGeorge, Boohoo’s deputy chairman, supports Finley’s appointment, praising his transformative work at Debenhams.
- Finley is eager to maximize shareholder value across Boohoo’s brand portfolio.
Boohoo has appointed Dan Finley as the new chief executive officer, overlooking the aspirations of shareholder Mike Ashley for the role. Finley’s appointment comes as the company seeks to bolster its online retail operations. With a background as Debenhams’ CEO since 2022, Finley is credited with significant growth in digital sectors during his previous tenure at JD Sports, where he worked for ten years. The company reflects confidence in Finley’s digital acumen, emphasising his proven track record in online retail innovation.
Finley expressed his enthusiasm for leading Boohoo, citing the potential he sees in the company’s portfolio of brands and infrastructure. He stated, “I am excited at the opportunities I see ahead as I become CEO of Boohoo Group. We have brilliant brands and people, underpinned by best-in-class infrastructure.” He further noted his intention to leverage his experience to expand the successful business model he applied at Debenhams across Boohoo’s operations, aiming to unlock significant value for shareholders.
Alistair McGeorge, Boohoo’s group deputy chairman, endorsed the board’s decision to appoint Finley. McGeorge highlighted Finley as an exceptional figure among new-generation leaders in the digital retail space. He remarked on Finley’s success at Debenhams, transforming it from a struggling department store into a marketplace characterised by minimal capital and stock requirements but high growth potential. McGeorge conveyed optimism about working with Finley, looking forward to exploring further options to enhance shareholder value.
Boohoo looks to a prosperous future with Dan Finley steering its digital growth.
