AllSaints is accelerating its international growth by opening new stores across key locations.
- A new pop-up store has been launched in SoHo, New York, offering a distinctive shopping experience.
- The first Chinese outlet in Shanghai now adds to AllSaints’ presence in Asia.
- AllSaints is gearing up for the festive season with a new store opening in London.
- European expansion continues with a store in Outletcity Metzingen, Germany.
British fashion retailer AllSaints is expanding its reach worldwide, emphasising key markets in the UK, USA, Europe, and Asia. AllSaints has launched a temporary store in SoHo, New York, which opened on 1 November. This 5,300 sq ft space uniquely combines original architectural elements such as exposed brickwork with displays of recent collections. This SoHo location will serve customers during the bustling holiday period and will operate for two months.
In alignment with its US growth, a new store has also opened in Belmont Park Village, New York. Spanning 2,538 sq ft, the store incorporates high ceilings and the brand’s updated design aesthetic, including Venetian plaster and a suspended chandelier, enhancing the shopping experience.
In Asia, AllSaints introduced its first outlet store in Shanghai Village in August. The store is conveniently located near Pudong Airport and is one of three in Shanghai, covering 1,970 sq ft and offering a specially curated selection of collections.
Anticipating the peak Christmas shopping period, AllSaints is set to open a new store on Brompton Road in London on 22 November. Additionally, it has fortified its presence in Liverpool with a store in Liverpool ONE.
In Europe, the brand has expanded with a new location in Outletcity Metzingen, Germany, one of the continent’s largest shopping outlets. This addition opened on 7 November and marks a significant step in AllSaints’ European strategy.
AllSaints continues to strengthen its global presence with strategic store openings across multiple continents.