Warrior extends its sponsorship with Polaris, strengthening ties with Europe’s leading grappling event.
- The partnership ensures Warrior remains the exclusive sports nutrition partner for another year.
- Warrior branding will feature prominently at events, on athlete gear, and in social media.
- The ‘Warrior of the Night’ award debuts with a £1,000 prize at recent Polaris event in London.
- Warrior sees this sponsorship as a way to further engage with its core audience.
The sports nutrition brand Warrior has renewed its sponsorship contract with Polaris, regarded as Europe’s premier professional grappling event. This agreement extends Warrior’s role as the exclusive provider of sports nutrition products for the next year.
Throughout this partnership, Warrior’s branding will be visible at Polaris events, including athlete kits and broadcasts. Additionally, the brand will be actively promoted through social media campaigns, reinforcing its presence in the world of professional grappling.
A highlight of this renewed partnership is the introduction of the ‘Warrior of the Night’ award, which recognises outstanding performances by awarding £1,000 during Polaris events. This new feature was unveiled at the latest Polaris event in London, marking a milestone in the collaboration.
Kieran Fisher, who founded Warrior and KBF Enterprises, expressed his pride in continuing the sponsorship. He remarked on the excitement of witnessing the growth of grappling and its increasing popularity. Fisher noted, “The Warrior range is developed to enhance the mental and physical performance of those who consume them.”
Roy Billington from Polaris shared his enthusiasm for the extended partnership, emphasising Warrior’s ambition and quality products as a fit for Polaris, a leader in the grappling sport domain.
Warrior, through its products, aims to improve athletic performance and mental focus, supporting individuals in various fields, including sports, work, and academics.
The renewed partnership between Warrior and Polaris highlights the ongoing synergy between sports nutrition and professional grappling.