Ger Wright, Managing Director of Sport at Frasers Group, is set to depart her role next month, transitioning to a non-executive director position.
- She joined the group in 2022 and played a pivotal role in its elevation strategy, especially through international expansion and brand onboarding.
- Wright’s leadership saw the introduction of innovative concepts in running and outdoor sports, enhancing the group’s market presence.
- Frasers Group recently expanded its footprint in the Benelux region with new store openings and strategic acquisitions.
- CEO Michael Murray praised Wright for her exceptional leadership and anticipates her continued contributions as a non-executive director.
Ger Wright will be stepping down from her position as Managing Director of Sport at Frasers Group next month, a significant move announced by the retail company. Since joining the group in 2022, Wright has been instrumental in advancing Frasers’ strategic goals, specifically through her contributions to the group’s elevation strategy.
She will officially leave her managing director role on 30 November but will continue to serve on the board as a non-executive director. Her tenure has been marked by substantial achievements, including the introduction of innovative running and outdoor concepts, broadening Frasers Group’s sports proposition.
Under her leadership, Frasers Group successfully onboarded new brands and expanded internationally, positioning itself in new markets and enhancing its global presence. “Ger leaves behind a talented and ambitious team who will continue to evolve and drive the elevation strategy in sport,” noted Frasers in a statement.
Prior to her role at Frasers, Wright gained extensive experience at Nike, where she led merchandising across EMEA. Her industry expertise has been a significant asset to Frasers, fostering growth and innovation within the group.
Recently, Frasers Group has bolstered its international ambitions by making strategic acquisitions and partnerships in the Benelux region. This includes the opening of nine new Sports World stores in the Netherlands and plans to launch additional outlets in Luxembourg and Belgium.
CEO Michael Murray expressed his gratitude for Wright’s exceptional leadership, acknowledging her vital role in the group’s recent successes. “We look forward to continuing to benefit from Ger’s sector expertise as a non-executive director as we further accelerate the group’s ambitions in sport,” he stated.
Ger Wright’s transition marks a new chapter for Frasers Group as it continues to pursue ambitious growth strategies in the sport sector.
