A new book tailored for individuals with dementia highlights classic moments from Coronation Street.
- The publication was created through a collaboration between ITV Studios, Alzheimer’s Society, and Cognitive Books.
- It aims to reignite cherished memories using familiar narratives, rhymes, and vivid illustrations.
- The initiative stems from a personal story linked to Cognitive Books’ founder’s family.
- The book underscores the potential of tailored content to enhance the quality of life for those with cognitive challenges.
A remarkable new book aimed at individuals with dementia has been launched, celebrating iconic moments from the beloved television show, Coronation Street. This initiative represents a joint effort by ITV Studios, Alzheimer’s Society, and Cognitive Books, reflecting a pioneering step in dementia-friendly literature.
The book, titled “Looking back at.. Classic Coronation Street,” offers readers an opportunity to relive early memories associated with the show. Using well-known stories and rhythmic patterns to aid recall, coupled with engaging illustrations, the book vividly brings the first 30 years of the series to life. This creative approach seeks to address the common challenges that those living with dementia encounter when trying to enjoy traditional books.
The concept emerged from a personal anecdote shared by Matt Singleton, a gerontologist and the founder of Cognitive Books. He recalls, “My dad has always loved reading. I fondly remember him always having a book in his hand when he had time away from his busy job.” However, upon his father’s diagnosis with Alzheimer’s disease and vascular dementia in 2017, Singleton noticed that traditional books became too difficult for his father to enjoy. This experience drove Singleton to innovate a new kind of book, which led to the creation of Cognitive Books.
Part of the development process involved collaboration with individuals with dementia, ensuring that their experiences directly informed the design and content of the book. This input was crucial in shaping a publication that truly meets the needs of its audience.
Simon Lord, Head of Innovation at Alzheimer’s Society, emphasised the importance of this project: “The collaboration with Cognitive Books as part of Alzheimer’s Society Accelerator Programme demonstrates the positive impact there can be when expertise, dedication and a shared vision come together.” Such partnerships harness collective expertise to create resources that genuinely improve the wellbeing of those living with dementia.
The collaboration between these organisations showcases how tailored storytelling can positively impact the lives of those with cognitive difficulties.
