XCMG Machinery, a leading global construction equipment manufacturer, has announced a strategic partnership with Shell, the world’s top provider of lubricants. This collaboration is focused on developing specialized maintenance oils designed to enhance the operational efficiency and performance of XCMG’s machinery.
The agreement was signed on 22nd July in Ankara, Turkey’s capital city, marking a significant step forward in XCMG’s efforts to improve the reliability and lifespan of its equipment. Under this partnership, Shell will manufacture maintenance oils specifically formulated for XCMG machinery at its Derince plant, located on the coast of the Sea of Marmara. As the largest lubricant production facility in the Mediterranean, Shell’s Derince plant is well-equipped to meet the global demand for these advanced products, exporting to 70 countries.
The new lubricants are being engineered to optimise the performance and longevity of XCMG construction machinery. By reducing downtime and improving operational efficiency, these oils will play a critical role in ensuring the reliability of XCMG equipment. As part of its commitment to innovation and customer satisfaction, XCMG aims to deliver solutions that help users maximise the lifespan and productivity of their machines.
The Derince Lubricant and Grease Production facility is a key element in the partnership. Renowned for its advanced production techniques and commitment to environmentally friendly processes, the plant will be central to delivering the specialised lubricants required to support XCMG’s machinery. The collaboration underscores both companies’ dedication to sustainability and quality, providing long-term value to customers.
“This partnership is a testament to our shared commitment to excellence and innovation,” said Ella Gu, Vice General Manager of XCMG’s Europe Region and General Manager of XCMG Turkey. “By combining Shell’s cutting-edge lubricant technology with XCMG’s pioneering engineering, we are ready to deliver unmatched performance and efficiency to our customers. This collaboration not only introduces superior products but also sets new industry benchmarks. Looking ahead, this partnership embodies our long-term commitment to promoting innovation, sustainability, and growth in the construction machinery sector.”
The partnership also aligns with XCMG’s broader mission to enhance after-sales support for its global customer base. In September, the company will launch its After-sales Service Month, beginning in Indonesia. The programme is designed to help users improve their operational skills, particularly around safe machine usage and effective maintenance, while also extending the lifespan of their equipment.
This initiative demonstrates XCMG’s dedication to providing ongoing support to its clients, ensuring that they receive the highest possible value from their investment. The combination of advanced lubricants and comprehensive after-sales service highlights the company’s holistic approach to customer care.
With Shell’s expertise in lubricants and XCMG’s leadership in construction machinery, this collaboration represents a significant advancement in the development of high-performance, long-lasting machinery solutions. Both companies are optimistic that the partnership will drive innovation within the industry while fostering sustainable growth and excellence in construction equipment.
For further information, visit XCMG Machinery’s official website.
