In a bid to enhance convenience for holiday shoppers, Uber Eats has partnered with major UK supermarkets Sainsbury’s, Waitrose, and Co-op to deliver festive groceries within 30 minutes. This move comes as traditional delivery slots during the festive season become scarce.
Uber Eats is responding to the heightened demand during the holiday season by offering its customers a fast, efficient solution through partnerships with top supermarkets. These collaborations will allow users to access a wide range of festive essentials quickly and reliably. Last year, the company experienced a remarkable 96% increase in December orders, prompting the need for innovative solutions to meet customer expectations.
In addition to teaming up with supermarkets, Uber Eats has also made arrangements with the frozen food retailer Iceland. Select Iceland stores will open for delivery-only orders on Boxing Day to help households replenish essential items and festive treats through the Uber Eats app. This strategic decision ensures that even after Christmas, families can remain stocked up conveniently.
Uber Eats has released its predictions for the most sought-after products during the festive season. Sprouts, Christmas crackers, parsnips, turkey, and pigs in blankets are expected to be the top items. Meanwhile, advent calendars have emerged as popular gifts, and prosecco is anticipated to be the country’s favourite choice of festive drink.
Uber Eats’ Director of Grocery and Retail, Alex Troughton, remarked on the surge in demand as people prepare for celebrations. He noted that the company’s advanced technology and consumer product offerings enable customers to efficiently find gifts, Christmas essentials, and party supplies from trusted partners across the UK.
These strategic partnerships and operational plans place Uber Eats at the forefront of meeting festive shopping needs swiftly. By leveraging technology and collaborating with respected retailers, Uber Eats is set to redefine convenience during this holiday period.
