The Co-op is broadening its anti-theft measures by extending the trial use of ‘dummy display packaging’.
- This initiative aims to combat the escalating issue of theft driven by organised criminal activities.
- The strategy involves using empty packaging for high-value items like coffee and laundry products.
- The retailer previously saw success with this approach in select locations and plans further implementation.
- Concerns over the rise in shoplifting have prompted significant investment to enhance store and staff safety.
In a bid to tackle the increasing incidents of theft, the Co-op is extending its trial of dummy display packaging. This initiative focuses on high-value items that are typically targeted by criminals, such as coffee and laundry products. The empty packaging serves as a visual deterrent, requiring customers to obtain the actual product at the checkout counter.
The Co-op has reported a substantial rise in crime within its stores, noting over 175,000 incidents in the first half of 2023 alone. This alarming figure underscores the growing challenge retailers face from repeat offenders and organised crime groups.
Director of operations at the Co-op, Kate Graham, highlighted the difficulties posed by rising crime rates, especially those involving brazen and violent theft. Such incidents not only threaten store operations but also the safety of staff, necessitating innovative solutions like the use of dummy display cases.
This move also reflects a broader call to action for law enforcement, as pointed out by the Co-op’s managing director, Matt Hood. He expressed dissatisfaction with the inadequate response from police forces to these crimes, which often embolden offenders who operate without fear of consequence.
The Co-op remains committed to protecting its staff and customers, having invested over £200 million in safety measures. While the current trial of anti-theft packaging is a step forward, the retailer emphasizes the need for collaborative efforts with police authorities to effectively curb crime in stores.
By expanding the use of dummy packaging, the Co-op demonstrates a proactive approach to safeguarding its operations and enhancing community safety.
