In the lead-up to Christmas, supermarket sales reveal swift changes in market share among major UK retailers.Asda’s sales have dropped by 4.2%, marking it as the only major UK supermarket to report a decline before the festive season.Meanwhile, Ocado claims the title of the fastest-growing retailer, with a 16.2% surge in sales.Marks & Spencer enters the holiday period with a significant 10.6% sales increase, improving its market standing.The overall supermarket sales are anticipated to hit a new peak of £13 billion in December, driven by higher demand for premium products.In the highly competitive market preceding Christmas, Asda has experienced a…
Author: Sam Allcock
The Prolific North Champions Awards returns in 2025 to honour the best in creative, tech, digital, and marketing sectors.A variety of categories highlight achievements in agency, production, and campaign work.Early bird entries are open until 29 January 2025, offering a chance to showcase outstanding projects.Independent agencies, integrated campaigns, and innovative technologies are among the celebrated categories.A live ceremony is set for 8 May 2025, recognising top contributions from the North of England and Scotland.The Prolific North Champions Awards is back for 2025, bringing together the creative, tech, digital, and marketing sectors to celebrate excellence across the North of England and…
The STEM Marketing Awards 2025 is set to recognise exceptional marketing achievements in science, technology, engineering, and mathematics.Prominent leaders from EA Technology, McLaren, and others are joining the judging panel.The awards will acknowledge innovations driving net-zero transitions and skills development in STEM.Entries are open until 20 January 2025, with an early bird discount available.Judges share their excitement about spotlighting groundbreaking marketing initiatives.For the first time on 22 May 2025, the STEM Marketing Awards will honour national marketing achievements within the STEM sectors. Leaders from notable organisations such as EA Technology and McLaren are among those forming an independent judging panel,…
Pinterest and Greggs collaborate to create an innovative 2025 calendar.The calendar highlights upcoming trends from Pinterest’s annual report.Photographed by award-winning Megan Jepson, it features Newcastle University students.Each month’s design is inspired by Pinterest’s predicted fashion trends.Greggs’ famous menu items play a supporting role in the creative visuals.Pinterest and Greggs have joined forces to produce a distinctive calendar for 2025, merging fashion with beloved menu items. Through this collaboration, the companies aim to deliver an innovative concept that blends style with culinary favourites.The calendar celebrates the 2025 edition of Pinterest’s annual trends report, known as Pinterest Predicts. Each month showcases a…
Greenland Seeds collaborates with Leeds-based Perfect Storm to innovate digital marketing.Perfect Storm aims to enhance Greenland Seeds’ sustainable seed solutions visibility.The collaboration focuses on a customer-first digital marketing strategy.Perfect Storm will conduct qualitative research to understand customer needs.This partnership aims to strengthen Greenland Seeds’ market position.Greenland Seeds has engaged with Leeds-based digital agency Perfect Storm to craft a forward-thinking digital marketing strategy. The goal of this collaboration is to enhance the visibility and reach of Greenland Seeds’ sustainable seed solutions, which include a diverse range of grass and forage seeds tailored to meet the specific needs of various climates and…
Pepco Group, owner of Poundland, is assessing all strategic options for its struggling discount chain.Stephen Borchert, CEO of Pepco Group, notes the effort to realign Poundland following a £675m impairment charge.Poundland’s EBITDA has fallen by 62% as competition and cost pressures mount.Sales remain flat at £1.64 billion, with a notable decline in clothing and general merchandise.Leadership plans to refocus by reintroducing products priced at £1 and restructuring to cut costs.Pepco Group, the parent company of Poundland, is currently exploring all strategic avenues to address challenges faced by its discount chain, Poundland. This decision comes as the company grapples with substantial…
The eCommerce landscape is evolving rapidly, with significant trends set to redefine the industry by 2025.The shift towards loyalty-driven strategies is transforming customer relationships.Artificial intelligence is becoming an essential tool for enhancing both customer experience and operational efficiency.Omnichannel strategies are vital for providing a seamless shopping experience across all platforms.A focus on privacy and trust is increasingly becoming a competitive edge for retailers.The eCommerce sector is poised for a landmark transformation as it steps into 2025. Retailers face a critical junction, driven by a blend of technology innovation, shifting consumer expectations, and economic changes. James Brooke, CEO of a Global…
Explore the transformative trends in eCommerce set to shape 2025 and beyond.Retailers face a pivotal year with technological innovations leading the charge.AI shopping agents are anticipated to redefine consumer-brand interactions.Seamless omnichannel experiences become crucial in maintaining customer trust.Privacy and flexibility emerge as competitive advantages for retailers.As the eCommerce landscape gears up for a transformative 2025, retailers find themselves at a crucial junction. A convergence of technological progress, evolving consumer expectations, and significant economic shifts is reshaping the industry. James Brooke, CEO of Mapp, provides deep insights into the upcoming trends, drawing on his extensive expertise in digital marketing and AI.…
Ocado has continued to solidify its position as the fastest-growing major supermarket in the United Kingdom, recording a significant sales increase of 16.2% over the past 12 weeks. This growth places it ahead of competitors M&S and Tesco, who are also showing promising figures as the festive season approaches.According to newly released data from NIQ, discounter Lidl also experienced a robust sales increase of 11.6%, while M&S reported a rise of 10.6%. Meanwhile, Tesco’s sales grew by 5.1%, reflecting a steady performance in a competitive market. Overall, total till sales growth across UK supermarkets remained relatively stable at 3.7% in…
In a striking turn, Hedera Hashgraph (HBAR) has captured the attention of the crypto market. With the price rallying past pivotal Fibonacci retracement levels, the landscape is shifting. Notably, an explosive surge pushed beyond key thresholds, hinting at possible trends. Understanding these dynamics is crucial for both casual observers and keen analysts alike.Recently, HBAR climbed past the 78.6% Fibonacci level at $0.20159, continuing beyond the 100% retracement at $0.26939. A brief extension even touched the 127.2% level at $0.35557. These movements might signal larger market patterns. The ongoing fluctuations highlight the need for careful analysis and strategic insight.HBAR’s Breakout Target…