Scott McNicol, a Manchester entrepreneur, has transitioned from his start-up print business to focus on a burgeoning AI marketing firm.McNicol founded and sold Sastech, his print business, to a Yorkshire company specialising in retail office equipment.The entrepreneur expressed gratitude for the experiences gained from Sastech, recognising the need to advance into AI marketing.Harper, his new venture, has rapidly gained over 20 clients internationally, showcasing strong early success.Scott McNicol sees AI as a key component in changing traditional business approaches to lead generation.Scott McNicol, based in Manchester, has successfully transitioned from his start-up printing business, Sastech, to focus on a promising…
Author: Scott Dylan
In a season marked by economic challenges, Sainsbury’s is aiming to uplift spirits with its latest Christmas campaign, featuring Roald Dahl’s cherished character, the BFG. The innovative advertisement showcases the beloved giant alongside a Sainsbury’s employee, “Sophie”, embarking on a journey across the UK to bring quality food to festive tables.This year, Sainsbury’s has launched its Christmas campaign with an emphasis on quality and connection, despite ongoing economic pressures. The advert features the BFG, alongside a real Sainsbury’s employee, Sophie, as they venture through the country sourcing fresh produce such as salmon and Brussels sprouts. The journey culminates in a…
Tesco, a major player in the retail sector, is set to expand its online beauty range by adding over 450 new products from renowned brands such as Maybelline, L’Oreal Paris, and Essie. This strategic move marks an effort to enhance consumer convenience and product accessibility on their digital platforms.Following the successful addition of Rimmel and Sally Hansen products to their online store last year, Tesco has observed a significant uptrend in beauty product sales. This increase in demand has prompted the supermarket chain to further diversify its offerings, particularly focusing on Maybelline, currently the most searched beauty brand on Tesco.com.Marianne…
Waterloo Road appoints Lindsey Coulson as the new headteacher, following a dramatic season finale.Steve Savage, portrayed by Jason Manford, departs after shocking revelations.Coulson’s character, Dame Stella Drake, will debut in the 2025 series, bringing a no-nonsense attitude.The show continues to address real-life issues affecting schools and families.Waterloo Road remains a top performer on BBC iPlayer for young viewers.Lindsey Coulson, known for roles in EastEnders and The Bay, is set to become the new headteacher at the fictional school, Waterloo Road. Her character, Dame Stella Drake, will appear in the BBC series’ 2025 season.Steve Savage, depicted by Manchester comic Jason Manford,…
Amazon has released the first images from the much-anticipated second season of the Scottish sci-fi drama, ‘The Rig’, which is set to debut in January 2025.Filming for the six-part series took place at First Stage Studios in Edinburgh, continuing the show’s exploration of global themes.Returning cast members include Iain Glen, Martin Compston, and Emily Hampshire, among others, with new additions such as Ross Anderson and Alice Krige.The plot follows the Kinloch Bravo crew to a mysterious Arctic facility, introducing fresh challenges and deep-sea mysteries.The series promises to combine thrilling action with profound environmental messages, expanding upon its successful debut season.Amazon…
The UK’s Budget 2024, unveiled by Chancellor Rachel Reeves, has sparked varied reactions across the grocery industry as it introduces significant changes to taxes and business rates.The new budget proposes a permanent reduction in business rates for retail, hospitality, and leisure properties starting from 2026/27. Shirine Khoury-Haq, Co-op’s chief executive, expressed approval of the new direction towards business rates reform. She anticipates that these reforms will encourage high street retailers to invest in their establishments and local communities. Meanwhile, Helen Dickinson, the British Retail Consortium chief executive, noted the uncertainty surrounding the new charges and how they might negatively affect…
The John Lewis Partnership, known for owning Waitrose, has unveiled an advanced platform designed to transform how brands connect with their customers.In partnership with Dunnhumby, a leading customer science data firm, the John Lewis Partnership has developed the Insights Platform to harness customer data analytics effectively. This digital tool is providing brands linked to Waitrose and John Lewis with a unique opportunity to utilise artificial intelligence (AI) to gain actionable insights. By offering a more personalised shopping experience, the platform seeks to boost sales while simultaneously enhancing customer satisfaction as it gathers data on shopping trends and habits.Following a successful…
Amidst a challenging year, Ultimate Products faced a significant drop in financial performance.Revenues fell by 6.5% to £155.5m, impacted by several market factors.International sales rose due to increased demand from European discounters.Key leadership changes aim to steer the company through turbulent times.Despite domestic hurdles, the company sees potential in European markets.In the financial year ending on 31 July 2024, Ultimate Products encountered a decline in revenue and profits, described by the CEO as a ‘challenging period.’ Revenue saw a drop of 6.5% to £155.5 million. This decline was attributed to reduced supermarket orders caused by overstocking, diminishing consumer demand for…
Asda is expanding its festive offerings with the introduction of two unique sandwich flavours for the 2024 holiday season.The supermarket chain is renowned for its seasonal delights, and this year it adds to its repertoire with the ‘Let It Spice Festive Curry Wrap’ and the ‘Christmas Club Sandwich’. These new additions are crafted to cater to those looking for an alternative to the traditional Christmas fare. The Festive Curry Wrap combines chicken breast with a winter-spiced slaw, complemented by a cranberry chutney and a sweet yet mildly spiced curry sauce. Meanwhile, the Christmas Club Sandwich offers a hearty mix featuring…
Apadmi has appointed Paul Brennan as the new chair to aid its European growth.Brennan brings over two decades of experience in technology and leadership.As a mobile experience partner, Apadmi is working with top European brands.The company has received private equity investment to enhance its services.Brennan aims to strengthen Apadmi’s market position in various sectors.Apadmi, a leading digital product consultancy, has announced the appointment of Paul Brennan as the new chair of its board. This strategic move aims to bolster the company’s growth plans across Europe. Paul Brennan, who started his career at IBM and has held significant leadership roles in…