Author: Scott Dylan

Hunter & Gather has engaged in a significant marketing campaign to challenge established food brands.The campaign, part of the “Now We Rise” initiative, promotes natural and healthier living.Out of home advertisements feature notable comparisons between Hunter & Gather’s products and others.The campaign aims to educate consumers on the impact of refined ingredients and preservatives.The initiative seeks to provide clarity amidst widespread misinformation about food and health.In an ambitious move, Hunter & Gather has launched a significant marketing campaign to position itself against established food brands. As part of the ‘Now We Rise’ initiative, the campaign seeks to advocate for a…

The UK’s Competition and Markets Authority (CMA) is taking legal action against Emma, a popular mattress retailer, over potentially misleading online discounting practices.Emma is accused of utilising countdown timers and reference pricing to create urgency and mislead consumers.The CMA has been investigating these sales tactics over the past two years.Emma failed to comply with requests to amend its business practices, leading to court proceedings.The case highlights ongoing concerns with online retail sales tactics in the UK.The UK’s Competition and Markets Authority (CMA) is pursuing legal action against the mattress retailer Emma, suspecting them of using misleading online discounting strategies. These…

The UK Competition and Markets Authority (CMA) is pursuing legal action against mattress retailer Emma for allegedly misleading discount practices.The dispute centres around Emma’s use of online urgency tactics, such as countdown timers, designed to pressure consumers into making quick purchases.CMA’s investigation, which has been ongoing for two years, also highlights concerns over the retailer’s ‘reference pricing’ used to suggest discounts.Despite being given opportunities to amend their practices, Emma’s failure to fully comply with the CMA’s requirements has led to court action.CMA is seeking a court order to mandate changes in Emma’s online selling strategies to protect consumers from misleading…

Fuel The Music (FTM) has launched in Manchester, backed by Camden Town Brewery.FTM aims to support emerging musicians through funding and performance opportunities.A ‘Donation Drink’ scheme encourages fans to contribute to musicians’ success.FTM Manchester’s venue hosts a range of themed events with diverse artists.The initiative seeks to foster collaboration and community in the music industry.Fuel The Music (FTM), a new creative venture based in Manchester, has officially opened its flagship venue, FTM Manchester, on Cross Street. Backed by Camden Town Brewery, this project aspires to champion emerging musicians by providing financial backing and platforms for performance and growth. FTM strives…

Asos introduces its boldest brand effort yet, capturing the essence of fashion inspiration from diverse influences.The ‘Inspired By’ platform highlights the stories behind fashion trends, moving beyond traditional fashion sources.Nearly 90% of Asos’s audience seeks inspiration from non-traditional fashion avenues.Campaign features include cinema, VOD, and multiple social media channels to create a comprehensive outreach.Creative inputs from The Or and Asos aim to position the brand as a leading style curator.Asos has embarked on a significant initiative with the launch of its ‘Inspired By’ brand platform. This ambitious project centres on recognising the various influences that shape fashion beyond the usual…

A notable reality TV star faces legal scrutiny for promoting unauthorised financial investments but continues to endorse cryptoassets.Scott Timlin, known for his reality TV appearances, has been reprimanded for illegal promotions but remains active in endorsing cryptocurrencies.His endorsements have not ceased despite allegations of promoting contracts for difference investments without authorisation.Timlin is actively promoting altcoin purchases via his social media channels, raising concerns given his ongoing legal challenges.Regulatory bodies are focusing on social media influencers advertising risky financial opportunities to potentially vulnerable followers.Scott Timlin, widely recognised for his participation in popular reality TV shows such as MTV UK’s The Geordie…

The British Beer and Pub Association warns of a £310 million financial impact on UK pubs and breweries due to recent Budget changes.The BBPA highlights the risk of increased business rates and beer duty, which could affect a million jobs in the industry.Emma McClarkin, BBPA CEO, calls on the government to honour its promise to support the industry amidst mounting costs.Pubs, already operating with minimal profits, face substantial operational challenges.Urgent reforms in business rates and beer duty are proposed to alleviate industry pressure.The British Beer and Pub Association (BBPA) has sounded the alarm over the potential financial repercussions for UK…

Rachel Reeves has announced a new debt rule, aimed at unlocking £50 billion for long-term investments while retaining fiscal discipline.The rule shifts focus to public sector net financial liabilities, offering significant borrowing capacity.Funds will strictly support investment in areas like green energy, education, and infrastructure.The market response was calm, with minor adjustments in UK bond yields.This policy marks a shift towards prioritising investment to foster economic growth.Rachel Reeves, the Chancellor, has revealed a forward-thinking debt rule designed to bolster the UK’s investment landscape by freeing up £50 billion in borrowing capacity. This initiative aims to implement substantial long-term investments while…

Disney+ is set to premiere a captivating documentary titled ‘Beatles ’64’, produced by Martin Scorsese.The documentary highlights The Beatles’ iconic first visit to America, capturing rare, unseen footage.’Beatles ’64’ includes restored 4K visuals from acclaimed documentarians Albert and David Maysles.Fans can experience digitally enhanced performances from The Beatles’ Washington, DC concert and Ed Sullivan Show.Accompanying the documentary, seven American Beatles albums are being reissued globally on high-quality vinyl.Disney+ has announced the upcoming release of a documentary, ‘Beatles ’64’, shedding new light on The Beatles’ first historic visit to America. Produced by renowned filmmaker Martin Scorsese and directed by David Tedeschi,…

Gen Z represents a significant segment of the future workforce, bringing distinct work-life balance demands.Nearly half of the respondents cite work-life balance as Gen Z’s top workplace requirement, eclipsing other factors.Aligning with Gen Z’s values poses another major challenge for employers, underscoring the need for strategic adjustments.Gen Z’s expectations necessitate a shift in workplace culture to attract and retain young talent.Companies that embrace these changes are likely to thrive as Gen Z becomes a dominant workforce component.As Generation Z prepares to become a substantial part of the global workforce, their unique needs are reshaping the workplace landscape. According to new…