Connective3, a performance marketing agency based in Leeds, appoints Vera Staiger to lead its PR efforts in Central Europe.
- Vera Staiger will oversee and expand digital PR services across Germany, Austria, and Switzerland, aiming to enhance Connective3’s international presence.
- The agency has invested heavily in its international PR capabilities, integrating native speakers from key European countries.
- Staiger brings significant market expertise to her role, focusing on growing and retaining the client base in the DACH region.
- Connective3’s strategic changes include the acquisition of a creative content agency and an expanded presence in the B2B sector.
Connective3, a prominent marketing agency from Leeds, has announced Vera Staiger as the new DACH PR Lead. Her appointment is part of the agency’s strategy to bolster its international PR presence in Central Europe, specifically targeting Germany, Austria, and Switzerland. This move aligns with Connective3’s commitment to advancing its digital public relations services in these regions.
Staiger is tasked with overseeing and broadening the digital PR services to cater to the unique needs of the DACH market. Her role is to ensure that Connective3’s strategies resonate well with regional clients, thereby enhancing the agency’s presence and effectiveness across borders. Her expertise is expected to be pivotal in both client retention and acquisition as the agency pushes forward with its expansion plans.
Connective3 has strategically invested in its international PR capabilities over the last year. By hiring native speakers from Germany, France, and Spain, the agency aims to deliver culturally tailored campaigns that meet diverse market demands. This approach highlights Connective3’s forward-thinking initiative to provide more personalized services that align with the cultural and linguistic nuances of various territories.
In her statement, Vera Staiger expressed excitement about her new role, emphasizing the opportunity to support Connective3’s international growth. She stated, “I’m thrilled to step into this new role to support the growth of Connective3’s international presence. We already work with brilliant clients across multiple sectors and territories, and I’m excited to expand our portfolio in the DACH region even further by collaborating with new brands.”
Connective3’s Chief Growth Officer, David White, praised Staiger’s dedication and passion, underscoring her contributions since joining the agency. He remarked on her potential for growth and development in her new position, indicating the company’s trust in her capabilities to lead the PR team efficiently and effectively.
Further highlighting the agency’s strategic developments, Connective3 recently acquired a creative content agency named Powerhouse. This acquisition, alongside an expanded focus on the B2B sector with notable brands, exemplifies the agency’s continued growth and ambition in the marketing arena. These changes coincide with Connective3’s approach to its fifth year of operation, marking a period of significant development and opportunity.
Connective3’s strategic appointment of Vera Staiger signals its robust commitment to expanding its influence in the DACH region and beyond.
