Connective3 has secured a significant new contract.
- The UK’s leading loft storage supplier, Instaloft, chooses Connective3.
- Connective3 to implement a national strategy for home improvement.
- The agency’s expertise in home improvement was a deciding factor.
- This appointment expands Connective3’s impressive client list.
Connective3 has successfully secured a contract with Instaloft, the UK’s foremost loft storage supplier, following a demanding competitive pitch. Instaloft, which installs over 10,000 lofts annually and employs more than 190 people, chose Connective3 for their proven track record in the home improvement sector.
Tasked with delivering a comprehensive Paid Social and Pay-Per-Click (PPC) strategy, Connective3 aims to enhance national leads for home improvement inquiries. This move is seen as a strategic effort to leverage their extensive expertise and robust partnerships in the industry.
Connective3’s selection was largely influenced by their extensive experience in the sector, having worked with notable brands such as Tapi, Express Bi-folds, and Wren Kitchens. Their approach integrates paid and organic strategies to drive performance across both UK and US markets.
Claire Stanley-Manock, Paid Media Director at Connective3, expressed enthusiasm about the new partnership with Instaloft, emphasizing the potential for strategic business growth in promoting market-leading products. Her sentiments were echoed by Ben Crouch, Instaloft’s Group Finance Director, who highlighted Connective3’s established expertise as central to their appointment.
This deal adds to Connective3’s expanding portfolio, which already includes recent collaborations with OC&C, RFC: Edenred, and Superior Wellness. As they enter their sixth year, Connective3 has also marked this phase by acquiring creative content agency Powerhouse Studios, further cementing their presence in Leeds, London, and Manchester.
This strategic appointment represents a significant step forward for both Instaloft and Connective3 in the home improvement sector.