Tall implements significant leadership changes aiming for strategic growth in 2025.
- Lucy Evans steps into a pivotal new strategic role focusing on marketing growth.
- Georgia Robson is promoted to enhance client services and drive creativity.
- Tall sets its sights on dominating the digital brand experience sector.
- The agency looks to leverage the expertise of seasoned professionals.
In a decisive move to position itself for significant growth, Tall has restructured its leadership team. The agency has appointed Lucy Evans to a new strategic role designed to drive marketing growth, aligning with its ambitious plans for 2025.
Lucy Evans, who brings 18 years of experience in both agency and in-house roles, is stepping into a role that will see her take charge of the marketing division. Her expertise, which spans integrated campaigns and brand strategy, comes from working with global brands, including La Redoute and Parkdean. Since joining Tall in 2019, Evans has been instrumental in strengthening client relations and strategic initiatives.
Georgia Robson, another seasoned professional, has been promoted to a senior leadership position. She will now focus on enhancing client services, ensuring seamless delivery and sustained growth for the agency’s clientele. With a decade of experience rooted in strategy and creativity, Robson will cater to top brands like The LEGO Group and SharkNinja.
According to executive creative director Guy Utley, these appointments are integral to achieving Tall’s 2025 goals. Utley has expressed confidence in both Evans and Robson, noting their impressive track records and the quality of their work with high-profile clients such as Virgin Holidays, Red Bull, and BBC Summer Social.
Utley stated, “It’s a very exciting time for Tall right now and the appointments of Lucy and Georgia are a key step towards our ultimate success. Their combined knowledge and industry experience is unmatched.”
Tall’s leadership restructuring marks a confident step towards its future ambitions for growth and excellence.