Vulse has unveiled plans to enter the US market following a successful $1 million fundraising effort.
- The platform aims to secure a significant base in the US, enhancing its software and marketing teams.
- Investments will fund the creation of engineering roles and boost marketing reach.
- Vulse’s unique tools simplify employee-driven content sharing, fostering brand engagement.
- Interest from UK investors underscores the platform’s potential, marking Vulse as a promising contender in the employee advocacy space.
Vulse, the employee advocacy SaaS from Manchester, is set to establish a presence in the United States, bolstered by a recent $1 million investment round. These funds are earmarked for expanding their engineering workforce and amplifying marketing campaigns therein.
With a strong foothold in the global B2B employee advocacy market, Vulse transforms employees into robust brand advocates. Their innovative content tools and LinkedIn API integration ease the creation of on-brand, personalised materials, thus enhancing digital interaction and footprint for businesses.
The year has marked a substantial growth phase for Vulse, hailed as the ‘next British unicorn’. Their achievements include closing SEIS funding, appointing Katie Gallagher OBE to their board, and obtaining ISO 27001 certification.
Annika Sanderson, a co-founder, remarked that the US expansion represents a pivotal juncture for Vulse. ‘The investment will help us grow our team, enhance our marketing efforts, and establish a presence in one of the most active social media markets in the world. We’re excited to bring Vulse to businesses across the Atlantic, empowering their employees to amplify their voices and build stronger connections.’
Such strategic financial inputs have drawn noteworthy interest from UK investors, having previously secured £250,000 from SFC Capital and private factions.
Vulse’s strategic expansion into the US highlights its influence in the B2B advocacy field.
