Alo Yoga is strengthening its presence in London with a strategic expansion plan.
- The former Ted Baker premises in Knightsbridge will open as Alo Yoga’s third UK store.
- The expansion includes a new store in Covent Garden and another on Regent Street with a wellness focus.
- Property demand in London is rising, making Alo Yoga’s growth a timely move.
- The brand’s entrance into Knightsbridge and Covent Garden is seen as enhancing these retail landscapes.
Alo Yoga, a renowned US athleisure brand, is extending its reach in London by acquiring prime retail space. The brand’s most recent acquisition is the former Ted Baker store situated in the upscale area of Knightsbridge. Expected to open in September, this store will be Alo Yoga’s third location in the UK.
Following their inaugural store on King’s Road last November, Alo Yoga is also enhancing its presence on Regent Street. This site will not only offer retail services but also include a gym and a wellness club, catering to the lifestyle needs of its clientele.
Adding to its expansion trajectory, Alo Yoga has secured a lease for a store in Covent Garden, slated to open later this year. The 5,000 square feet space will offer a wide range of products including men’s and women’s activewear, loungewear, accessories, and wellness items.
The Knightsbridge store represents a significant move by Alo Yoga, aligning with the property management strategy to elevate the shopping experience and bolster the retail community in the area. This sentiment was echoed by Sarah Waller of Schroders Capital, who expressed enthusiasm about hosting such a dynamic brand.
Covent Garden will also benefit from Alo Yoga’s arrival, as noted by Michelle McGrath of Shaftesbury Capital. She emphasized the enhancement that Alo Yoga brings to the existing line-up of high-performance brands, thus enriching the neighbourhood’s retail offering.
Research from property agent Colliers indicates a 25% increase in demand for retail space in London year-on-year. This trend highlights the strategic timing of Alo Yoga’s expansion, aligning its growth ambitions with a burgeoning market demand.
Alo Yoga’s expansion in London looks set to enhance its brand presence while invigorating key shopping areas.
