In a significant retail development, Bensons for Beds has successfully opened 15 new stores within a span of just three weeks following the acquisition of Carpetright locations.
- The bed retailer has strategically converted and opened these stores, capitalising on previously established locations.
- This expansion includes a milestone with the opening of their first high street store in Sutton and a return to Northern Ireland.
- The brand has shown resilience and adaptability amid challenging market conditions.
- Continued growth reflects Bensons for Beds’ focus on transformation and market share gains.
Bensons for Beds has made significant strides in its expansion strategy by opening 15 new stores in just three weeks. This follows their acquisition of 19 former Carpetright locations in August. The rapid conversion and opening of these outlets underscore Bensons’ commitment to enhancing its retail footprint.
Traditionally, Bensons for Beds has favoured retail parks for its store locations. However, this recent expansion marks a new chapter with the opening of its first high street store in Sutton. This strategic move not only broadens their market reach but also signifies the retailer’s adaptability to evolving consumer preferences.
In a noteworthy development, Bensons for Beds has returned to Northern Ireland after a four-year absence, unveiling a new store in Belfast. This expansion into diverse geographic locations like Aberdeen, Exeter, and Slough signals a robust growth strategy aimed at capturing a wider customer base.
Chief Executive Nick Collard has acknowledged the unprecedented scale of these openings, describing it as a significant achievement under current economic pressures. He emphasises that despite challenging market conditions, Bensons for Beds is well-poised to benefit from any market recovery due to its ongoing transformation efforts.
Collard further highlights that since returning to profitability in 2023, Bensons for Beds has continued to capture market share across its core categories. This progress is attributed to the dedication of its workforce and the strategic choices made during the company’s transformation phase.
Bensons for Beds’ recent expansion highlights its strategic adaptability and resilience in the competitive retail sector.
