Castore, a renowned sportswear brand, is set to enhance its presence with a new store in Derby’s Derbion shopping centre.
- The store will officially open its doors on 22 August, strategically positioned next to Footlocker.
- This expansion is part of Castore’s wider international strategy, having recently opened in locations like Dubai and Dublin.
- Peter Alecock, the newly appointed commercial director, expresses excitement about tapping into the East Midlands market.
- Derbion’s appeal with its collection of big-name brands ensures a stream of shoppers from the region.
On 22 August, Castore will enrich the retail landscape of Derby by launching a new store in the Derbion shopping centre. Positioned on the second floor, the store will neighbour the sportswear retailer Footlocker, promising a convenient shopping experience for sportswear enthusiasts.
Maintaining its momentum of international expansion, Castore’s latest venture in Derby follows other significant openings. In October 2023, the brand unveiled a flagship store in Dubai Mall, and in February 2024, introduced a new concept store in Dublin. This strategy underscores Castore’s commitment to establishing a robust global presence.
Peter Alecock, who has recently joined Castore as commercial director, highlights the significance of this new opening. He remarked on the quality and appeal of Castore’s sportswear offerings and underscored the importance of Derbion’s vibrant shopping environment, which attracts visitors from across the East Midlands.
Since its inception in 2015, Castore has pursued an ambitious expansion path, opening stores in key retail destinations within the UK and beyond. The choice of Derbion reflects the brand’s tactical move to capitalise on an area bustling with prominent retail entities, presenting a promising opportunity for Castore’s first Derby location.
The strategic opening in Derby marks another milestone in Castore’s global retail journey, tapping into a thriving market.
