Currys has announced significant enhancements to its flexible payment options in response to rising consumer demand.
- Customers can now opt for fixed monthly payments or a more comprehensive ‘buy now, pay later’ scheme, both in-store and online.
- The revamped service, now known as Currys flexpay, extends its coverage to more product categories for improved consumer convenience.
- This change follows reports that £1 in every £5 is spent via Currys’ flexible payment options, surpassing traditional credit card usage.
- Joshua Fabian-Miller, Consumer Credit Director, emphasises Currys’ commitment to making technology accessible with tailored promotional credit offers.
Currys, the electronics retail giant, has taken a forward-thinking step by enhancing its flexible payment options, a move largely driven by a surge in consumer demand. Customers are now provided with more versatile payment solutions, allowing them to choose between fixed monthly payments or a ‘buy now, pay later’ scheme, which is accessible both in-store and online.
With the rebranding of its existing payment service to Currys flexpay, the retailer has expanded its reach by incorporating more product categories. This enhancement promises better visibility into customers’ credit balances across their purchases, simplifying the management of their payment plans.
The shift in consumer payment preferences is significant, as evidenced by reports that one-fifth of all Currys transactions are now conducted using its flexible payment options, exceeding those made via conventional credit cards.
Currys flexpay, supported by BNP Paribas Personal Finance, enables consumers to access a wide range of promotional credit offers. These offers are tailored to meet the needs of customers, presenting both low interest rate options and interest-free periods on selected products.
Joshua Fabian-Miller, Consumer Credit Director, expressed Currys’ dedication to ensuring that advanced technology remains accessible. He stated, “We’re committed to helping customers access and enjoy the latest technology, that keeps them connected, healthy, productive and entertained – flexpay is a key part of that mission.”
Currys’ strategic enhancement of payment options underscores its dedication to adapting to consumer demands and technological accessibility.
