Mohsin Issa, former Asda CEO, invests £10 million in Applied Nutrition, his first venture post-Asda.
- Liverpool’s Applied Nutrition gains a significant shareholder with Mohsin Issa’s investment via Boulder Investco Limited.
- The brand, with JD Sports as a major shareholder, is eyeing a London stock market listing.
- Issa is part of a group with prominent investors like Tom Morris and George Downing.
- The group aims to acquire up to 7% of Applied Nutrition’s shares during the listing.
Issa has embarked on a new business venture by investing a substantial sum of £10 million in the Liverpool-based sports supplement company, Applied Nutrition. This marks his first major investment following his departure from his CEO role at Asda. The investment was facilitated through his investment vehicle, Boulder Investco Limited.
Applied Nutrition is not a novel player in the sports supplements arena and is chaired by Andy Bell, the founder of AJ Bell. The company also counts JD Sports among its key stakeholders, who currently hold a 32% stake. With Issa’s investment, the company gains not only financial backing but also the expertise of one of the North West’s most successful entrepreneurs.
This investment comes as part of a strategy to elevate Applied Nutrition’s market presence, with plans to list on the London stock market. Mohsin Issa’s involvement underscores the potential that investors see in the company. Joining Issa are other prominent figures such as Tom Morris, founder of Home Bargains, and property mogul George Downing, all poised to acquire a combined stake of up to 7%.
This financial move aligns with Issa’s passion for nurturing strong UK businesses, as he indicated in a joint statement with his brother, Zuber Issa: “Our passion is backing great entrepreneurs and helping them to build strong UK businesses that drive growth and create jobs.” Notably, Zuber Issa is not involved in this particular investment.
Since leaving his role as Asda’s CEO in September, Mohsin Issa has continued to influence the retail sector. Although he stepped down, he remains a significant figure at Asda, occupying a position on its board. Meanwhile, the transition of leadership at Asda sees Lord Rose taking over executive responsibilities with TDR Capital partner Rob Hattrell.
Mohsin Issa’s strategic investment marks a new chapter in his business pursuits, continuing his influence in the retail and business world.
