Flannels has launched a flagship store in Leeds, marking a significant milestone in its expansion strategy.
- The Leeds outlet spans six floors, featuring an extensive range of luxury goods and services.
- It offers unique features including a luxury accessories and beauty hall, and a home section.
- New jobs have been created, with 150 positions added to support this flagship.
- Frasers Group aims to make this store a hub of style and luxury, enhancing consumer experience.
Flannels has opened a new flagship store in Leeds, furthering its mission to broaden the reach of luxury retail across the UK. The store occupies an expansive 70,000 square feet over six floors, making it one of the largest under the brand’s banner. This ambitious project signals a significant investment by the Frasers Group in Leeds’ retail landscape.
Recognised for its commitment to reshaping the luxury shopping experience, Flannels Leeds is designed to be more than just a traditional store. The intention is to create a destination where style, self-expression, and discovery thrive, catering to the city’s luxury-shopping population. The store manager expressed pride in this new venture, labeling it as one of the most disruptive moves in their retail strategy to date.
Visitors to the new Flannels Leeds can explore diverse sections dedicated to various luxury segments. The ground levels house a luxurious accessories hall and a beauty hall, while the basement caters to activewear enthusiasts with Flannels Active. The upper floors focus on curated womenswear and menswear collections, further complemented by the newly introduced Flannels home concept.
The retailer is also introducing a luxury reseller, Sellier, into the mix. Having debuted through pop-up stalls in other locations, Sellier now finds a permanent home in Leeds, enriching the overall shopping experience. In addition, this flagship features a personal shopping suite, staffed with dedicated personal shoppers ready to provide tailored services.
The Leeds flagship is expected to boost local employment, relocating 35 existing staff and creating 150 new roles. The Frasers Group states, “With over six floors of exceptional experiences and innovations, this investment is a testament to the group’s steadfast commitment to luxury.” This store offers a wide array of products, from luxury fashion to home and beauty offerings, aiming to set a precedent in retail excellence.
The opening of Flannels Leeds signifies a bold step in redefining luxury retail in the UK.
