Several new drinks have hit the UK market, offering consumers diverse choices that cater to evolving preferences for healthier and unique flavours.
The introduction of a new Sanpellegrino Zero Added Sugar line in the UK is a significant step towards meeting the growing demand for healthier beverages without sacrificing taste. This new range, available in Lemon, Peach and Clementine, and Blood Orange flavours, utilises high-quality hand-picked Italian fruits. Launching initially in Tesco stores, the products will roll out across the UK by 2025. This comes in response to research revealing that over 50% of cold drink servings are sugar-free or low sugar, with taste being a priority for 66% of soft drink consumers. Aryna Yersak, Sanpellegrino’s brand manager, expressed excitement over this new chapter, emphasising the brand’s dedication to authentic ingredients and zero added sugar.
In the realm of coffee, Little’s has introduced a range of Nespresso-compatible coffee capsules. The offerings include ‘All Day Every Day’, a 100% Arabica coffee sourced sustainably from Central and South America, designed for daily indulgence with a strength profile of seven. Additionally, the ‘Big Blend Energy’ pods, a mix of Arabica and Robusta beans, provide a robust flavour with notes of dark chocolate, biscuit, and cherries. ‘Do You Even Decaf’ offers a decaffeinated option with a similar strength profile, featuring notes of caramel and candied nuts. These products are available at Waitrose, Little’s website, and Amazon.
Meanwhile, Terry’s has ventured into hot beverages with its Chocolate Orange Hot Chocolate Bombe, crafted for the festive season. This innovative product includes a chocolate orange shell filled with orange-flavoured marshmallows, available at Asda. This marks Terry’s first standalone hot chocolate product, following successful collaborations with popular coffee chains.
The Gym Kitchen has diversified its offerings with a High Protein Skimmed Milk, boasting 60g of protein per litre. This fat-free, sugar-free milk uses an advanced filtration technique to concentrate natural proteins, and was recently launched in Tesco stores. According to founder Segun Akinwoleola, this product aligns with current health trends, marking a natural expansion for the brand.
Lastly, Momo Kombucha has partnered with Natoora to create a Green Mandarin Kombucha, blending Momo’s unfiltered brew with Green Mandarin sourced from Sicily. Priced at £4.50 per 330ml bottle, this offering is available at outlets such as Gail’s Bakery and Whole Foods Market. Josh Puddle of Momo Kombucha highlighted the unique flavour profile of this kombucha and acknowledged the support of Natoora’s Farm Fund, contributing to sustainable agriculture initiatives.
These new beverage releases reflect a significant shift in consumer preferences toward health-conscious and unique flavour profiles. The innovations not only cater to current trends but also provide consumers with quality options across different beverage categories.