Majestic has entered a partnership with Just Eat to meet growing demand for quick wine deliveries.
- This collaboration enables customers to access a broad selection of wines and spirits through the Just Eat app.
- Deliveries can be as swift as 30 minutes, enhancing customer convenience across numerous UK locations.
- This move builds on Majestic’s existing delivery partnerships with Uber Eats and Deliveroo.
- The initiative stems from a strategic aim to bolster local delivery solutions amid soaring online sales.
Majestic has partnered with Just Eat to address the rising demand for rapid wine deliveries. This collaboration allows customers to choose from an extensive range of wines and premium spirits via the Just Eat app. Deliveries can be completed in as little as 30 minutes in specified regions.
The service launched in 43 Majestic stores, notably in London and cities like Edinburgh, Sheffield, and Derby, with plans to expand to 177 locations by the festive season. The partnership aims to enhance customer convenience by offering a swift delivery alternative.
This new alliance complements Majestic’s existing partnerships with Uber Eats, Deliveroo, and Gophr, diversifying its rapid delivery offerings. Majestic’s commercial general manager, Maria Lopez, commented on the partnership: “This exciting new partnership with Just Eat will allow us to serve even more customers, whenever they need us, through the rapidly growing on-demand channel.”
Majestic’s ecommerce channel has seen a significant rise, contributing to over 20% of its retail sales in 2023/24. The company’s ‘Shop Local’ feature, enabling customers to collect purchases in under four hours or opt for next-day delivery, has driven this growth.
Amy Heather of Just Eat expressed enthusiasm about the collaboration, stating that adding Majestic’s quality wines and spirits to their platform increases flexibility for consumers whether for regular shopping or gift needs.
This strategic partnership underscores Majestic’s commitment to enhancing customer access to its products through innovative delivery solutions.
