A variety of new products have hit the shelves from leading FMCG brands.
- Heinz introduces its new Culinary Tomatoes range, available at Asda.
- Tesco unveils two premium ice cream flavours for National Ice Cream Day.
- Nescafé presents a dessert-inspired coffee collection with unique flavours.
- Mars expands its Galaxy brand with a new Smooth Mint chocolate bar.
- Loyd Grossman debuts two new non-HFSS stir-in sauces at Morrisons.
Heinz has taken a significant step in the culinary market by launching a versatile range of tomatoes, aimed at enhancing cooking experiences. The Culinary Tomatoes range includes chopped and peeled tomatoes, as well as pizza sauce and tomato purée. Additionally, it offers bases for diverse sauces like passata, chilli, curry, and frito. These products, starting at £1.25, are now available in Asda stores across the nation, with plans for broader retail distribution later this year.
Coinciding with National Ice Cream Day, Tesco has released two new flavours under its Finest range: Roasted Pistachio and Coconut and Passionfruit. These offerings, priced at £3 per 480ml tub, aim to elevate consumer enjoyment with premium ingredients and distinctive tastes.
Nescafé continues to innovate in the coffee sector by introducing its ‘dessert edition’ range. This coffee collection, inspired by popular sweet treats, features flavours such as Chocolate Caramel Brownie Mocha and Sticky Toffee Pudding Latte. Notably, these coffee variants are not high in fat, salt or sugar, containing approximately 80 calories per cup.
Mars Wrigley has capitalised on the popularity of mint flavours by adding a Smooth Mint variant to its Galaxy chocolate range. As mint holds the second highest flavour penetration in the confectionery market, this new product will find its place in various retail outlets, supported by strategic in-store promotions including prominent displays.
Loyd Grossman, known for its premium sauces, has introduced two new stir-in sauces: Tomato and Mascarpone, and Sundried Tomato and Basil. These non-high in fat, salt or sugar products contain no added sugar and are available at Morrisons for £3.50. Remarkably, the launch follows a significant 24.9% growth in the Italian stir-in sauces market over the past year.
These innovative product launches demonstrate the dynamic nature of the FMCG industry, responding to consumer trends and expanding market offerings.
