Seasalt Cornwall, a renowned clothing brand, has achieved B Corp certification, marking a significant milestone.
- The brand obtained a commendable score of 100.2, exceeding the minimum requirement by over 20 points.
- Achieving B Corp status involves a rigorous assessment of governance, workers, environment, community, and customer engagement.
- Seasalt’s CEO, Paul Hayes, emphasised the brand’s commitment to continuous improvement and future plans.
- Founded in 1981, Seasalt operates extensively across the UK and Europe, with over 70 shops and 400 stockists.
Seasalt Cornwall has been officially recognised as a certified B Corp company, showcasing its dedication to rigorous social and environmental standards. The clothing brand achieved a remarkable score of 100.2, far surpassing the B Corp certification’s minimum threshold, indicating a robust commitment to sustainability and ethical business practices.
Gaining B Corp status is widely regarded as one of the most challenging certifications globally. Companies must undergo an extensive online assessment comprising over 200 questions. These questions examine various aspects, including governance, treatment of workers, environmental impact, community involvement, and customer service.
Seasalt’s CEO, Paul Hayes, spoke of the brand’s pride in achieving this certification. He acknowledged the hard work and dedication of the Seasalt team over the years in embedding transparency, accountability, and continuous improvement into the company’s framework. “Today, we’re very proud to celebrate our B Corp certification success,” he stated.
Hayes further highlighted the brand’s relentless drive towards improvement and innovation. He noted how B Corp provides a valuable framework for enhancing impact across all business areas, signalling exciting plans for the future. “We won’t be pausing here. There is always room for improvement,” Hayes said, pointing towards ongoing and future initiatives.
Having been established in 1981, Seasalt has grown to operate more than 70 retail shops and has over 400 stockists throughout the UK and Europe. This expansion reflects the brand’s increasing influence and commitment to sustainable practices.
Seasalt’s B Corp certification underscores its commitment to sustainability and continuous improvement in the retail industry.
