Waitrose partners with Just Eat to broaden its on-demand grocery delivery.
- 229 Waitrose branches will offer delivery via Just Eat across major UK cities.
- The move complements Waitrose’s partnerships with Deliveroo and Uber Eats.
- Waitrose plans up to 100 new c-stores as part of a significant investment.
- In-store innovations include a delivery hatch for orders outside store hours.
Waitrose has joined forces with Just Eat to expand its on-demand grocery delivery service. This strategic partnership will see deliveries rolled out to 229 branches across key cities, including Birmingham, Glasgow, London, and Manchester. By aligning with Just Eat, Waitrose aims to enhance its convenience offerings to meet growing consumer expectations for quality and ethical standards.
This collaboration supplements Waitrose’s existing delivery partnerships with Deliveroo and Uber Eats. Waitrose has already been proactive in adapting to the increasing demand for rapid delivery services, recognising the necessity and not merely a luxury for today’s consumers.
In line with its growth strategy, Waitrose plans to launch up to 100 new convenience stores over the next five years, backed by a £1 billion investment in both new outlets and refurbishments. This move underscores the retailer’s commitment to enhancing accessibility and customer experience across the UK.
An example of this commitment can be seen in the recently revamped John Barnes store on London’s Finchley Road, where Waitrose introduced its first delivery hatch. This innovation enables the fulfilment of Uber Eats and Deliveroo orders even outside regular store hours, enhancing service flexibility and customer satisfaction.
The partnership with Just Eat represents a significant step in Waitrose’s broader strategy to remain competitive in the rapidly evolving retail landscape.
The collaboration between Waitrose and Just Eat exemplifies a forward-thinking approach to meet the evolving demands of the grocery sector.