John Lewis is set to significantly expand its fashion sector as part of a bold strategy for growth.Executive director Peter…
Browsing: Never Knowingly Undersold
John Lewis is strategically positioning itself to expand its fashion sector amidst evolving market landscapes.Peter Ruis, executive director, has expressed…
John Lewis unveils a new campaign revisiting its historical ‘Never Knowingly Undersold’ price pledge.A trilogy of nostalgic adverts showcases decades…
Marking 100 years of its promise, John Lewis launches a new ad campaign.The campaign is the department store’s biggest marketing…
John Lewis celebrates a century of its ‘Never Knowingly Undersold’ promise with a new advertisement.The ad marks the start of…
The Entertainer recently used social media to highlight issues with John Lewis’s pricing strategy.This playful critique focused on the relaunched…
The Entertainer took to social media to jokingly challenge John Lewis’s pricing strategy.The toy retailer highlighted discrepancies in John Lewis’s…
John Lewis Partnership is projecting a promising profit increase after a challenging period. Key strategic initiatives are steering this positive…
John Lewis has experienced a remarkable response to the reinstatement of its ‘Never Knowingly Undersold’ pledge.The price match policy was…
John Lewis sees remarkable success with the return of its price pledge.The revived ‘Never Knowingly Undersold’ promise attracts significant customer…