An esteemed Devon-based digital firm has been acquired by a leading UK payments software company.
- The acquisition allows the Devon firm to leverage its new owner’s extensive networks and resources.
- GOb2b, a specialist in ecommerce, collaborates with esteemed brands like Yokohama and Viatek.
- Former CEO, Paul Dorey, will remain as consultant to aid seamless integration.
- The acquisition, facilitated by FRP Corporate Finance, is expected to spur substantial growth for both companies.
An acquisition of notable significance has occurred as a digital firm based in Devon has been absorbed by a prominent UK payments software company. Although the financial terms remain undisclosed, this strategic move marks a substantial advancement for both entities involved.
GOb2b, renowned for its business-to-business ecommerce solutions, will now benefit from the expansive networks of its new parent company. In return, the London-based payments firm will have the opportunity to offer its innovative solutions to GOb2b’s impressive clientele, which includes industry leaders such as Yokohama and Viatek.
The transaction represents a pivotal moment for GOb2b, as it is set to explore new avenues for growth. This potential is driven by the complementary nature of the two companies’ offerings. Paul Dorey, the former chief executive, will remain with the company in a consultancy capacity, ensuring the integration process is smooth and strategically sound.
The role of FRP Corporate Finance, led by partner Simon Davies and director Richard Boyden, was crucial in this transaction. Their guidance facilitated the seamless completion of the acquisition. Simon Davies highlighted GOb2b’s robust customer base, attributing its potential to an ability to onboard new clients while maintaining strong relationships with existing partners.
In essence, this acquisition is poised to enhance the market presence of both GOb2b and the national payments company, as they aim to capitalise on emerging synergies and drive future expansion.
This acquisition signifies a promising growth trajectory for both companies, fostering innovation and enhanced service delivery.
